Ameeta Sharma, Marketing Manager, ZEDHomes

Ameeta Sharma has played a key role in founding, developing and promoting ZEDHomes. She joined Michael Shwartz Construction (www.michaelshwartz.com) in February 2001 to help complete a construction project in Harrow.

She stayed with the company, going on to help position Michael Shwartz Construction as a serious contender in the industry, focusing on its growing role as a developer with a conscience.  In response to the government’s call for cheaper key worker housing, the company embarked on a new strategy, ‘Value Homes Ltd’.  In the process, the company was introduced to Bill Dunster of BedZED fame.  Immediate converts to the sustainability message, with Dunster’s guidance they learnt quickly, and set up ZEDHomes (www.zedhomes.com). 

Whilst involved in a number of Michael Shwartz projects, Ameeta now primarily works to improve awareness of ZEDHomes and ensure the company realizes, develops and communicates its vision of good quality, innovative design and ethical conduct.

Having graduated in business studies with a marketing emphasis, Ameeta Sharma started her career at a recruitment agency, progressing to Account management roles and then to the position of Central London Area Manager. After six years in management she left to start her own recruitment consultancy which she ran for four years.

During this time, she had forged a strong relationship with client Dan Technology, a rapidly expanding computer business, which recruited her.  Joining in 1991 with only 12 staff, Sharma was an integral part of the management team that grew the company to over 250 employees and achieved a turnover of in excess of £45m. 

Away from her hectic work schedule, Sharma relaxes by gardening, and enjoys sport, particularly cricket and athletics.  A practicing Hindu, she tries to live a spiritual life, and finds time daily for yoga and meditation. /ends

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